You may know a lot about computers, but it is quite possible that web design eludes you. It takes honed skills to play with HTML and a plethora of design features. Learning about this is an excellent first step in your quest to learn great web design techniques. Read the tips here to learn about website design.
Avoid creating user interface (UI) controls that mislead your visitors. These controls include elements, widgets and more that create an interactive experience, such as a link, drop-down list or button. You do not want to make visitors think that clicking on an underlined word or phrase for example, will lead to a new page if it is not actually linked to something else. When your visitors have expectations of something working a certain way and it does not, they are more likely to assume there is something wrong with your site and leave.
Use images wisely. Bitmap images do not tend to fare well for internet use, and some GIFs do not work well with lots of color. Image size is important as well, as larger images may make your viewers have to wait for them to download. Choose smaller images, and use them sparingly to make your site more manageable.
Encourage visitors to come back to a website repeatedly, by offering them a newsletter. If you provide customers with an opportunity to keep abreast of upcoming promotions or events, they will be more likely to return. Put your sign up form on your site’s sidebar to keep track of how many people sign up. Send your newsletter only to those who have signed up; doing otherwise is considered spam.
Topics ought to be separated. Put each topic on a different page. This ensures that no one ends up confused and leaves as a result. Search engines will also have an easier task of ranking specific pages.
Personalize your site. Your clients want to feel comfortable with you, so use testimonials from trusted customers, as well as photographs of people. Building trust with your customers is very important, so be sure to let them know you personally care about the product or service you are providing them.
If you have several pages on your web site, use a navigation bar at the top to help visitors find the information they need right away. Include contact information, so they can speak with you if they’d like. Headings should be clear and visible, and paragraphs should be concise as well as easy to read.
The best web sites communicate a lot of information in a small amount of words. If you are long-winded, people will easily get bored and find another site that is more concise. Make sure any content is relevant and easy to understand – newspapers use an eighth grade reading level, which is the most common literacy level.
After reading the information located above, you are ready to begin designing your own website. It’s a real skill, and you’ll need to continue to learn to really do well. Apply the information learned here to create a very fine website.